Del Sol needed a comprehensive product catalog to serve cruise retail partners, wholesale buyers, and internal sales teams across a full season of products. The challenge was organizing a wide range of SKUs spanning nail polish, press-on manicures, tumblers, sunglasses, jewelry, toys, and accessories into something that felt cohesive, easy to navigate, and visually compelling while also educating buyers on Del Sol's signature color-changing technology.

I designed the full catalog from cover concept through final print-ready execution. Every spread balances structured product layouts with lifestyle photography and brand storytelling, using a consistent color system, bold typography, and section headers to guide the reader through 57+ pages without losing visual energy. The result is a catalog that functions as both a sales tool and a brand piece, giving wholesale partners everything they need to merchandise Del Sol products confidently.